We?ve heard from several small businesses that they just want to have a website so that they look professional. ?Is this really the proper use of a website? ?Maybe? ?But in today?s economic climate who doesn?t want a website that will not only help your business look professional but will also generate business and engage customers.
Buying a domain name and slapping up a godaddy website may help you look professional, but who is going to find you? ?How are they going to learn more about your company? ?Gone are the days of ?If you build it they will come? in web design. ?More and more small businesses are working hard to create an online presence that?captivates?their audience and drives traffic to their site. ?Businesses need to create a brand identity online and work hard to drive traffic through their online channels.
So, how can you, small business owner, do this? ?If it were me, and I knew little about websites and what steps to take to begin building my brand, I?d start with a pre-built website theme that looks super professional and can be easy to manage. ?Wordpress is my platform of choice and I recommend using hostgator.com to buy a domain name and host the website. ?Host gator has amazing support available 24/7 by online chat. ?A host gator rep can help you get online and install WordPress in minutes?they make it so simple, you could not fail!
The reason I choose to build websites with WordPress is because it is simple to use and has integrated search engine optimization options. ?By this I mean you can enter the proper terms you would like your business to appear for in the search engines and it will help your customers find you. ?It is also a blogging platform and easily allows you to create and add content to your website blog, or to anyone you give access to blog for you! ?Click here: to learn more about why your business should blog.
So once you have purchased your domain and installed WordPress you can check out themeforest.com?to find a WordPress theme that meets your needs. ?If you are looking for something professional/corporate I recommend, Sheeva. ?This is a responsive theme meaning that it is pre-built so that it will work on mobile devices and it is also built with SEO (search engine optimization) as a priority. ?This is just one option, there are literally hundreds of great themes available for as little as $15.
Themeforest for WordPress Themes
Customize your business website
A vintage template from Sheeva
Be sure you have found the WordPress category for themes, because themeforest does offer themes for other?platforms. ?Once you have found something you like, check out the number of purchases and the buyer rating. ?Also, look at the comments window to see that the theme owner has a decent response time, if you should have any questions. ?If that looks good, go ahead and download! ?The theme will come with a .html file that will have detailed instructions on how to install the theme into WordPress.
Themeforest seller ratings/details
This is a simple and great way to get started building your brand online. ?The themeforest themes come with simple ways to integrate your social media pages, so be sure to take advantage of this to link up your pages to your website and vice versa. ?Now you are on your way to making the proper use of your website and your online presence! ?So, feel free to let us know what you?ve accomplished and we can give you a FREE evaluation of your website and web presence!
college football recruiting bjork summerfest summerfest national signing day 2012 landon collins dorial green beckham
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.